“Movie theaters need to come up with more incentivized programs in order to draw crowds,” Johnson said. As technology continuously advances, and the demand for convenience grows over time, theaters must discover new forms of innovation that reflect the interests of their audience.
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Still, the fate of movie theaters will be dependent on how they respond to this changing industry. “To me, that makes a lot more sense financially.” “Instead of paying $15 per ticket to watch a Marvel movie in the theater, I can pay $30 for as many people as I want to watch it with me in my apartment,” said Florida State senior Braeden Johnson. Moreover, it seems to be much more affordable for students to pay the monthly fees of streaming services than attending the theater for each film they want to see. “If theaters provided concessions at a reasonable price, more people would show up, therefore, the theaters could make more profit off of tickets simply from sheer volume.” “One reason that seals the deal for students to stream movies at home is that they don’t want to be ripped off in order to enjoy the movie with food or drinks,” said Lopez. As a majority of college students hold a tight budget, many cannot afford a $50 night out at the movies. However, one of the largest criticisms of the moviegoing experience is the cost of attendance. “This is influenced particularly by the Internet and social media, as we now have access to instant stimuli at all times.” “I think streaming is very popular in society today because the current generation has been raised to expect things to happen or arrive quickly,” said Florida State student Tommy Lopez.
With rising platforms such as Netflix, HBO Max, Disney+ and Hulu, it is easier than ever to enjoy films and television shows within the comfort of your own home.
Unfortunately, this also applies to how students choose to consume entertainment. However, with this rapid decline in popularity, does this forecast the end of movie theaters as we know it? Or does this call for a much-needed makeover of the silver screen?įor many, convenience is a priority in almost every part of life. With the abundance of streaming services being offered in the digital age, it is no surprise that many Florida State University students are choosing to stay home, as opposed to physically going to the movie theater.
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